Capitalize on Online Video Viewing Trends
Industry analyst eMarketer has released some new statistics that indicate online video viewing will nearly double in the US by 2011. What’s the best way to capitalize on this trend? Use video to promote your book. In addition to creating a trailer-style video for your book, also consider other creative uses of video:
- Offer a video welcome to your website or blog
- Post videos of your author appearances or interviews
- Create short how-to videos related to the topic of your book
To learn more about book videos, see my special report Video Book Buzz: Create a Book Video That Generates Publicity and Profits.
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Patrice-Anne Rutledge is a bestselling author of 25 books, technology and lifestyle journalist, and CeM-certified online book promotion expert.
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