Get Creative to Get More Sales
Sometimes you need to think out of the box to generate buzz for your book in a crowded market. So start focusing on what everyone else is not doing, or at least what few people are doing, to promote their books.
What you’re aiming for is something that’s innovative, different, and bound to generate attention. Not something that’s so over the top it generates you another kind of attention — the negative kind.
To get you started, check out Maria Veloso’s site promoting her novel Midwinter Turns to Spring. Maria is also a songwriter and created a music soundtrack to accompany her novel. This clever promotional tactic has generated press because it was both unique and appropriate to what she was promoting.
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