Good Read: For Authors, Writing’s Just Half the Job
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Are you relying on your publisher’s in-house publicist to do most of your marketing for you? Take a look at this article The Miami Herald published recently: For Authors, Writing’s Just Half the Job. It highlights the importance of actively participating in the marketing and promotion of your book, even if you published with a big-name publisher.
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Patrice-Anne Rutledge is a bestselling author of 26 books translated into 11 languages who has been featured on CNN, Inc., CareerBuilder, AOL, Global Business and dozens of other publications around the world. She is an online book promotion expert who holds the designation of Certified eMarketer (CeM).
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