Seven Favorite Ways to Promote Your Video Book Trailer

Just published a new article on my website:

As a published author, or soon-to-be-published author, you are one of the rare few who have actually made your dream a reality. But publishing your book is only the first step. Promoting your book is the next, and often larger, step. Reaching out to the Internet’s more than one billion users is one of the best ways to easily and inexpensively promote your book to your target audience. Creating a book video–also known as a book trailer, book teaser, or book presenter–to pique interest in your book is a great way to reach this audience.

Now that you have a video, you need to let the world know about it. Here are seven of my favorite ways to promote your video book trailer…and generate more sales:

1. Promote on Video Sharing Sites

YouTube is the obvious choice here, but don’t just stop there. Google Video, Yahoo! Video, and Veoh are other good options. Also check out Revver, which offers a way to generate revenue from ads inserted into your trailer. For even more ideas, view the list of video sharing sites on Wikipedia.

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