Increase Your Revenue and Book Sales
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As an author, your main focus is most likely on your book. By developing additional income streams related to your book, however, you can increase your total revenue as well as increase your book sales with the publicity created through these income streams.
Using your book as the centerpiece of your platform, consider the following:
- Seek out lucrative public speaking assignments that are often available to published authors
- Create passive streams of revenue by selling related reports, CDs, DVDs, and other products
- Host a radio, podcast, or TV talk show
- Develop subscription websites or newsletters
- Become a spokesperson
- Host teleseminars related to your book
- Teach, coach, and consult–both online and offline
This list is just a small sampling of opportunities you can pursue as an author. Get creative and start generating both active and passive income streams that boost your bottom line and promote your book.
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Patrice-Anne Rutledge is a bestselling author of 26 books translated into 11 languages who has been featured on CNN, Inc., CareerBuilder, AOL, Global Business and dozens of other publications around the world. She is an online book promotion expert who holds the designation of Certified eMarketer (CeM).
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